Sports is emerging as ideal content for the digital age. In an entertainment landscape that is fragmented with digital platforms providing gaming, movies and TV series on demand, live sports events are still among the most-watched programming in many countries around the world. With the entry of digital behemoths into sports broadcasting, professional leagues and teams have found a new source of revenue - as well as opportunities to grow their sport in new places. At the same time, institutional investors are increasingly turning their attention to professional sports.
Three Trends Driving Sports
- Generating more scoring opportunities: Sports leagues are going global.
- Excellent team chemistry: Sports has emerged as a clear winner for digital platforms.
- Turning professional: Sports ownership is drawing institutional investors.
Investment Opportunities Across the Sports Landscape
The new sports landscape offers savvy investors a rich set of opportunities that go well beyond the headline-grabbing ownership stakes in trophy teams.
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Investing in Sports Across Public and Private MarketsShehriyar Antia, Head of Thematic Research at PGIM, discusses how sports investors can tap into a broad set of opportunities across public & private markets.
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Two Trends Driving Sports InvestmentsShehriyar Antia, VP and Head of Thematic Research at PGIM, explores how sports leagues and teams are attracting institutional investors to the space.
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Sports Investment Opportunities Beyond Headline-Grabbing DealsShehriyar Antia explains why investment opportunities in sports can be more attractive when looking beyond headline-grabbing deals and top-tier teams.
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