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New Jersey Devils’ partner PGIM to activate around 2024 NHL Global Series™ Czechia presented by Fastenal
NEWARK, N.J. – (Oct. 2, 2024) – The New Jersey Devils announced today PGIM, the $1.33 trillion global asset management business of Prudential Financial, Inc. (NYSE: PRU), will promote the 2024 NHL Global Series™ Czechia presented by Fastenal.
PGIM will be an official partner of the 2024 NHL Global Series™ Czechia presented by Fastenal and will also receive a New Jersey Devils helmet decal and broadcast exposure on physical and Digitally Enhanced Dasherboards during the two regular season games against the Buffalo Sabres in Prague on Oct. 4 and 5. The 2024 NHL Global Series™ Czechia presented by Fastenal will be broadcast to hockey fans in over 20 countries across Europe.
The New Jersey Devils have also granted Prudential branding for a “Czech Out the Devils” content series across New Jersey Devils platforms.
“This partnership showcases PGIM’s own international footprint, particularly in Europe, while having its roots in Newark, New Jersey,” said Ken Poliziani, chief marketing officer for PGIM. “Like the Devils, PGIM’s goal for our clients is to outperform — just without the skates, and it’s exciting to know that our brand will be seen by a much wider audience across Europe with this series sponsorship.”
“Prudential has been a valued partner of the New Jersey Devils, and we are thrilled to have them join us on the international stage in Prague with their global asset management business,” said Jake Reynolds, president, New Jersey Devils and Prudential Center. “Our players will proudly represent PGIM on their helmets, providing them with the brand exposure they deserve at a global level.”
NHL and the NHL Shield are registered trademarks, and NHL Global Series name and logo are trademarks of the National Hockey League. NHL and NHL team marks are the property of the NHL and its teams. © NHL 2024. All Rights Reserved.
About PGIM
PGIM is the global asset management business of Prudential Financial, Inc. (NYSE: PRU). In 41 offices across 18 countries, our more than 1,400 investment professionals serve both retail and institutional clients around the world.
As a leading global asset manager with $1.33 trillion in assets under management,* PGIM is built on a foundation of strength, stability, and disciplined risk management. Our multi-affiliate model allows us to deliver specialized expertise across key asset classes with a focused investment approach. This gives our clients a diversified suite of investment strategies and solutions with global depth and scale across public and private asset classes, including fixed income, equities, real estate, private credit, and other alternatives. For more information, visit pgim.com.
Prudential Financial, Inc. (PFI) of the United States is not affiliated in any manner with Prudential plc, incorporated in the United Kingdom, or with Prudential Assurance Company, a subsidiary of M&G plc, incorporated in the United Kingdom. For more information please visit news.prudential.com.
About the New Jersey Devils
The New Jersey Devils are part of the 32-team National Hockey League, with teams throughout the United States and Canada. Established in 1982, they recently celebrated their 40th season in the Garden State. During that time, the team has won three Stanley Cup Championships: 1995, 2000 and 2003. Follow the Devils at NewJerseyDevils.com, on Facebook, X, and Instagram. The New Jersey Devils organization is a HBSE property.
*As of June 30, 2024
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